Description: American Advertising in Poland : A Study of Cultural Interactions Since 1990, Paperback by Johnson, Jeffrey K., ISBN 0786437979, ISBN-13 9780786437979, Brand New, Free shipping in the US "This volume examines advertising for McDonald's, Levi's, Frito-Lay, and Coca-Cola used in Poland from 1990 to 2005. Case studies reveal a complex relationship between the corporations and Polish society and challenge the assumption that companies force products and ideas into a new market and destroy traditions and cultures"--Provided by publisher.
Price: 45.32 USD
Location: Jessup, Maryland
End Time: 2025-02-09T00:33:20.000Z
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Restocking Fee: No
Return shipping will be paid by: Buyer
All returns accepted: Returns Accepted
Item must be returned within: 14 Days
Refund will be given as: Money Back
Book Title: American Advertising in Poland : A Study of Cultural Interactions
Number of Pages: 244 Pages
Publication Name: American Advertising in Poland : a Study of Cultural Interactions since 1990
Language: English
Publisher: Mcfarland & Company, Incorporated Publishers
Item Height: 0.5 in
Publication Year: 2008
Subject: General, International / General, Advertising & Promotion
Item Weight: 10.1 Oz
Type: Textbook
Subject Area: Business & Economics
Author: Jeffrey K. Johnson
Item Length: 9 in
Item Width: 6 in
Format: Trade Paperback
